I’m thoroughly enjoying EmergentYS’s Church in Emerging Culture. I just finished the first chapter, by Andy Crouch, and thoughts are racing through my head.
I must first mention that I am part of a small church plant in Seattle. Basically, we are all geeks. There is no way to avoid this fact. We didn’t set out to target geeks as our most promising demographic; we just happen to all be geeks. Obscure Homestar Runner references are never lost on the group when we meet.
Andy Crouch has this to say about “niche market” churches that seek to target specific demographic audiences:
Following the postmodern cue, many churches now offer specialized worship services that depend for their intelligibility on fluency in a particular set of cultural codes. Music, humor, forms of dress, styles of speaking all communicate more or less subtly that certain groups are in and others are out. … Anyone not already inducted into the relevant subculture who somehow wanders into such a service will feel strangely self-conscious. In their zeal to make friends in a certain generation or cultural niche, such churches make strangers of most of humanity. (emphasis mine; pp. 88-89)
I have often feared that this is the case in our church - that we are so much like ourselves that we have lost the ability to welcome others that are truly other - people who are different from us in some noticeable (though probably insignificant) way.
But there is a way forward:
And yet, the sacraments, especially when surrounded by a traditional liturgy, make strangers of us all. They come to us from another time, place, and culture that none of us experiences as home; they do not flatter us by being new, current, trendy, or hip. But as the Greeks knew—their word for “hospitality,” xenia, was cognate with the word for “stranger,” xenos—it is only where there are strangers that there can be hospitality.
The sacraments dispense with an easy familiarity. Instead, they say we are all strangers here, yet we are all welcome too. In that hospitality we meet across our differences and are caught up in a journey in which none of us is privileged, none of us knows the way any better than another, and yet all of us are finding ourselves accompanied by another who is explaining the Scriptures to us, revealing himself in the breaking of the bread. p. 90
The sacraments to which Andy is referring, of course, are baptism and the eucharist. He posits baptism as the answer to “both modernity and postmodernity, with their equally inhuman agendas of assimilation and fragmentation” (p. 82), the “normative experience of death and resurrection that ushers us into a new community” (p. 90).
Similarly, the eucharist is “the place where the church practices postconsumerism” (p. 83), and is “the definitive weekly source of nourishment for our myriad hungers,” a place where we are all welcome despite being strangers, because “the communion table levels those of different economic means—poor and rich get the same portion” (p. 83).
Church in Emerging Culture has running in-line commentary from the book’s five other authors in each chapter. Michael Horton chimes in on p. 89 that ” ‘product-driven’ (Word and sacrament) rather than ‘market-driven’ (demographic niches) ministry builds genuine community that defies worldly measurements.”
So what does this mean for my geeky little church? First, we can’t be afraid to be who we are, and we shouldn’t be concerned with marketing ourselves as something else for the sake of attracting people, be they real individuals or a composite average joe seeker. Amidst our jokes around the table, though, we must create space where all are welcome, where we realize that our particular community’s unique flavor is not a barrier to the fellowship Christ prayed that his disciples would share:
…that all of them may be one, Father, just as you are in me and I am in you. May they also be in us so that the world may believe that you have sent me. I have given them the glory that you gave me, that they may be one as we are one: I in them and you in me. May they be brought to complete unity to let the world know that you sent me and have loved them even as you have loved me. John 17:21-23